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Cover image for book Business Model Pioneers

Business Model Pioneers

How Innovators Successfully Implement New Business Models
By:Kai-Ingo Voigt; Oana Buliga; Kathrin Michl
Publisher:Springer Nature
Print ISBN:9783319388441
eText ISBN:9783319388458
Edition:0
Copyright:2017
Format:Page Fidelity

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Business model innovations are conceived and implemented by a special type of entrepreneur: business model pioneers. This book presents 14 compelling case studies of business model pioneers and their companies, who have successfully introduced new business ideas to the market. The examples range from industries such as retail, media and entertainment to services and industrial projects. For each example, the book provides information on the market environment at the time of launch and illustrates the driving forces behind these business models. Moreover, current market developments are highlighted and linked to the evolution of the business models. Lastly, the authors present the profile of a typical business model pioneer.

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