Researching Discourse in Business Genres
Cases and Corpora| By: | Gillaerts, Paul / Groot, Elizabeth de / Dieltjens, Sylvain / Heynderickx, Priscilla / Jacobs, Geert |
| Publisher: | Peter Lang |
| Print ISBN: | 9783034310925 |
| eText ISBN: | 9783035103809 |
| Edition: | 1 |
| Format: | Page Fidelity |
eBook Features
Instant Access
Purchase and read your book immediately
Read Offline
Access your eTextbook anytime and anywhere
Study Tools
Built-in study tools like highlights and more
Read Aloud
Listen and follow along as Bookshelf reads to you
The contributions of this volume approach the genres of employee, CEO and organizational communication from different angles. They analyze how the author’s position in the company influences the construction of these genres, what content and linguistic style characterize them, and how the discourse of these genres is related to other resources. They look at linguistic and rhetorical strategies in a range of communicative settings: email correspondence among (male versus female) co-workers, collaborative writing of formats in the workplace, leadership messaging by the CEO, financial disclosures for (non-)financial audiences and expressions of the corporate philosophy. Two methodologies in particular are prominent in the genre-based chapters: corpus analyses and case studies.