Management: Principles and Applications
| By: | Bierman, Leonard; Ferrell, O.C.; Ferrell, Linda |
| Publisher: | Academic Media Solutions |
| Print ISBN: | 9781942041726 |
| eText ISBN: | 9781942041719 |
| Edition: | 4 |
| Copyright: | 2019 |
| Format: | Page Fidelity |
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MANAGEMENT: PRINCIPLES AND APPLICATIONS, 4e provides engaging, comprehensive coverage of contemporary management. This student-friendly text embraces the latest perspectives on traditional concepts, current management theories, and the challenges that managers face in business today. The text focuses on helping students to understand and apply the management concepts that they need to be successful. The authors have minimized complex explanations and illustrations to maximize straightforward understanding and application.