Business Marketing Face to Face
| By: | Chris Fill; Scot McKee |
| Publisher: | Goodfellow Publishers Ltd |
| Print ISBN: | 9781906884543 |
| eText ISBN: | 9781906884697 |
| Edition: | 0 |
| Copyright: | 2011 |
| Format: | Page Fidelity |
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Business Marketing is an academic textbook written from a marketing management perspective. It is about the marketing methods, issues and principles associated with the relationships and interactions between organisations.