Practical Pricing for Results
| By: | Ian Ruskin-Brown |
| Publisher: | Thorogood Publishing |
| Print ISBN: | 9781854183743 |
| eText ISBN: | 9781854188632 |
| Edition: | 0 |
| Format: | Reflowable |
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Table of Contents
This book provides entrepreneurs with a practical guide on how to set and manage the pricing of both the products and services that they offer. It outlines the process of deriving a pricing strategy first, and then monitoring the profit implications of any pricing decisions made.