Integrating CRM across your Organization for Business success
| By: | Andrew Blackmore |
| Publisher: | Packt Publishing |
| Print ISBN: | 9781783001040 |
| eText ISBN: | 9781783001057 |
| Edition: | 1 |
| Copyright: | 2016 |
| Format: | Reflowable |
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Key Features
Book Description
What you will learn
- Integrate CRM for sales, customer support, marketing and more Assess your business needs to develop an architecture and strategy that works for you Align your project with your wider business strategy Follow featured walk-throughs base on real-life use cases Perform Manage the cultural and operational change through dialogue and workshops Explore the future of CRM in relation to the latest technological innovations in cloud, hosted applications and mobile