Working the Crowd
Social media marketing for business| By: | Eileen Brown |
| Publisher: | BCS, The Chartered Institute for IT |
| Print ISBN: | 9781780171265 |
| eText ISBN: | 9781780171289 |
| Edition: | 2 |
| Copyright: | 2012 |
| Format: | Reflowable |
Lifetime - $42.11
eBook Features
Instant Access
Purchase and read your book immediately
Read Offline
Access your eTextbook anytime and anywhere
Study Tools
Built-in study tools like highlights and more
Read Aloud
Listen and follow along as Bookshelf reads to you
Details
Table of Contents
Engaging with social media such as Facebook and Twitter is now a key part of global business communications. Blogs, social networking and social news sites have become the new tools for effective marketing and sales. This book is an excellent resource for anyone planning a social media strategy or campaign. It includes: sites and blogs for networking; social media brands and reputation; legal issues. This new edition covers the latest thinking, practices and technology such as Google+.