Managerial Economics
| By: | Evan J. Douglas |
| Publisher: | University of Arizona Global Campus - Publisher |
| Print ISBN: | 9781621784531 |
| eText ISBN: | 9781621784531 |
| Edition: | 1 |
| Copyright: | 2012 |
| Format: | Reflowable |
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MANAGERIAL ECONOMICS focuses on the economic theories relevant to business decision makers. The text examines demand and cost theory, pricing models and practices, and competitive strategy, incorporating in-depth examples and illustrations to help students apply these theories to real-world business practice.