Sign Studies and Semioethics
Communication, Translation and Values| By: | Susan Petrilli |
| Publisher: | De Gruyter |
| Print ISBN: | 9781614517191 |
| eText ISBN: | 9781614519126 |
| Edition: | 1 |
| Copyright: | 2014 |
| Format: | Reflowable |
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This book examines the issues surrounding the problematic perpetuation of dominant sign systems through the framework of ‘semioethics’. Semioethics is concerned with using semiotics as a powerful tool to critique the status quo and move beyond the reproduction of the dominant order of communication. The aim is to present semioethics as a method to engage semiotics in an active rethink of our ability as humans to affect change.