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Cover image for book An Executive's Primer on the Strategy of Social Networks

An Executive's Primer on the Strategy of Social Networks

By:Mason Carpenter
Publisher:Business Expert Press LLC
Print ISBN:9781606490297
eText ISBN:9781606490303
Edition:0
Copyright:2009
Format:Page Fidelity

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This book defines social networking and social capital and helps you understand the relationship between them. Learn how to leverage the logic and structure of social networks through extensive discussions of current successful models in action and enhance your strategies and competitive advantage. This book is a single concise resource that covers both social network and social capital and helps you understand the relationship between them.

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