Guide to Producing a Fashion Show
- with STUDIO| By: | Judith C. Everett; Kristen K. Swanson; José Blanco F. |
| Publisher: | Bloomsbury USA |
| Print ISBN: | 9781501335259 |
| eText ISBN: | 9781501335136 |
| Edition: | 4 |
| Copyright: | 2018 |
| Format: | Reflowable |
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Guide to Producing a Fashion Show, Fourth Edition, explains all aspects of fashion show production including: reasons to produce a show, planning, model selection, merchandise selection, staging and music, budgeting, show preparation, execution, and evaluation. The fourth edition has behind-the-scenes examples, best practices and innovative approaches in fashion show production-from promotion using social media to selecting music and models. Whether you are experienced or a novice, this text shows you step-by-step how to plan, organize, promote, and execute an exciting fashion show.
New to this Edition
- Includes examples from couture and ready-to-wear shows, as well as innovative approaches including non-traditional fashion shows and fashion presentations
- New information on careers in the fashion industry that are related to fashion show production, like styling, public relations, and event management
- New perforated worksheets include documents and templates to plan a fashion show
- 25% new photographs
- Discussions of diversity in the fashion industry and current trends
- More coverage and examples from menswear and global fashion capitals