Burn Rate
How I Survived the Gold Rush Years on the Internet| By: | Michael Wolff |
| Publisher: | Simon & Schuster |
| Print ISBN: | 9780684856216 |
| eText ISBN: | 9781476737447 |
| Edition: | 0 |
| Format: | Reflowable |
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From the author of the #1 New York Times bestseller Fire and Fury and Siege: Trump Under Fire—Michael Wolff's wickedly funny chronicle of his rags-to-riches-to-rags adventure as a fledgling Internet entrepreneur exposes an industry powered by hype, celebrity, and billions of investment dollars, and notably devoid of profit-making enterprises. As he describes his efforts to control his company's burn rate—the amount of money the company consumes in excess of its income—Wolff offers a no-holds-barred portrait of unaccountable successes and major disasters, including the story behind Wired magazine and its fanatical founder, Louis Rossetto; the rise of America Online, perhaps the most dysfunctional successful company in history, and the humiliating inability of people such as Bill Gates to untangle the intricacies of the Web.