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Cover image for book Capturing, Analyzing, and Managing Word-of-Mouth in the Digital Marketplace

Capturing, Analyzing, and Managing Word-of-Mouth in the Digital Marketplace

By:Sumangla Rathore; Avinash Panwar
Publisher:IGI Global
Print ISBN:9781466694491
eText ISBN:9781466694514
Edition:0
Format:Reflowable

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