Small Business Management in the 21st Century v1.0
| By: | David Cadden |
| Publisher: | FlatWorld - VitalSource eBooks |
| Print ISBN: | 9781453345542 |
| eText ISBN: | 9781453345566 |
| Edition: | 0 |
| Copyright: | 2012 |
| Format: | Page Fidelity |
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Table of Contents
Small Business Management in the 21st Century offers a streamlined approach and a unique perspective as it treats small business management as a practical human activity, rather than as an abstract theoretical concept. The authors incorporate the use of technology and e-business as a way to gain competitive advantage over larger rivals. The text also acknowledges the constant need to examine how decisions affect cash flow and the value of each customer.