Back to results
Cover image for book The New Rules

The New Rules

By:John P. Kotter
Publisher:Simon & Schuster
Print ISBN:9780684834252
eText ISBN:9781439119112
Edition:0
Format:Reflowable

eBook Features

Instant Access

Purchase and read your book immediately

Read Offline

Access your eTextbook anytime and anywhere

Study Tools

Built-in study tools like highlights and more

Read Aloud

Listen and follow along as Bookshelf reads to you

Based on a landmark twenty-year study of 115 members of the Harvard Business School's Class of 1974, this vital and important book describes how the globalization of markets and competition is altering career paths, wage levels, the structure and functioning of corporations, and the very nature of work itself. THE NEW RULES INCLUDE: New Rule #1: Conventional career paths through large corporations no longer lead to success as they once did; New Rule #4: The greatest opportunities have shifted away from professional management in manufacturing to consulting and other service industries; New Rule #7: Success requires high personal standards and a strong desire to win.

• 2026 © SAU Tech Bookstore. All Rights Reserved.