Harvesting External Innovation: Managing External Relationships and Intellectual Property
| By: | O'Connell, Donal, Mr |
| Publisher: | Taylor & Francis |
| Print ISBN: | 9781409418337 |
| eText ISBN: | 9781409459132 |
| Edition: | 0 |
| Format: | Reflowable |
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A fundamental change in the way organisations approach innovation is taking place. It involves cooperating and collaborating with external parties in the area of innovation and in the research and development of products and services and is driven by the simple realisation that not all the smart people work for just one organisation