Entrepreneurial Strategies
New Technologies in Emerging Markets| By: | Arnold Cooper; Sharon Alvarez; Alejandro Carrera; Luiz Mesquita; Roberto Vassolo |
| Publisher: | Wiley Professional Development (P&T) |
| Print ISBN: | 9781405141673 |
| eText ISBN: | 9781405178594 |
| Edition: | 1 |
| Copyright: | 2006 |
| Format: | Page Fidelity |
Lifetime - $104.40
eBook Features
Instant Access
Purchase and read your book immediately
Read Offline
Access your eTextbook anytime and anywhere
Study Tools
Built-in study tools like highlights and more
Read Aloud
Listen and follow along as Bookshelf reads to you
Details
Table of Contents
This book presents a series of studies from different scholars, looking at entrepreneurial strategies and innovation in emerging market economies. Represents the view of the entrepreneur in local as well as multinational corporations. Focuses on how entrepreneurial activities can take advantage of new technologies in emerging market economies. Considers how companies operating in EMEs can cope with the main environmental constraints. Written in an accessible style, free from jargon, and does not require any prior technical knowledge.