Marketing the Group Practice
Practical Methods for the Health Care Practitioner| By: | William Winston |
| Publisher: | Taylor & Francis |
| Print ISBN: | 9780866562645 |
| eText ISBN: | 9781317941965 |
| Edition: | 1 |
| Copyright: | 1983 |
| Format: | Reflowable |
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A practical guide for providers and administrators in the health industry, this stimulating volume explains how to effectively use a variety of marketing practices such as advertising, public relations, fund raising, and “word of mouth” from satisfied clients.