Rural Revival?
Place Marketing, Tree Change and Regional Migration in Australia| By: | John Connell; Phil McManus |
| Publisher: | Taylor & Francis |
| Print ISBN: | 9780754675112 |
| eText ISBN: | 9781317060727 |
| Edition: | 1 |
| Copyright: | 2011 |
| Format: | Reflowable |
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How, if possible, to re-populate declining rural and regional areas? Examining this crucial and complex issue in relation to Australia, this book explores how a particular organization, 'Country Week', has emerged and developed as one means of stimulating the repopulation of declining or stagnating areas. While this is a problem shared by many other developed countries in Europe and North America, Australia's 'Country Week' programme puts forward an innovative range of place-marketing strategies that challenge rural decline and urban migration and can offer new approaches which could be adopted more widely.