MindTap Marketing for Pride/Ferrell's Foundations of Marketing, 7th Edition, [Instant Access], 1 term (6 months)
| By: | William M. Pride; O. C. Ferrell |
| Publisher: | Cengage Learning US |
| Print ISBN: | 9781305504745 |
| eText ISBN: | 9781305504738 |
| Edition: | 7 |
| Format: | Online Resource |
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