The Innovation Book
How to Manage Ideas and Execution for Outstanding Results| By: | Max Mckeown |
| Publisher: | Pearson International Content |
| Print ISBN: | 9781292011905 |
| eText ISBN: | 9781292011929 |
| Edition: | 1 |
| Copyright: | 2015 |
| Format: | Page Fidelity |
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The Innovation Book is your hands-on guide to turning new thinking into exciting opportunities. The quick-read format features an overview of each topic, what success looks like, the pitfalls to dodge and an action plan of what you can start doing - right now - to achieve success. Includes: Your Creative Self – how to become a more powerful innovator Leading Innovators – how to inspire and motivate creative people Creating Innovation – how to develop and test new concepts Winning with Innovation – how to sell your new ideas The Innovator’s Toolkit – 20 tools to help you create, shape and share your ideas The Innovator’s Case Notes – real-life examples of innovation in action; what would you have done?