MindTap Marketing for Lamb/Hair/McDaniel's Marketing, 12th Edition, [Instant Access], 1 term (6 months)
| By: | Charles W. Lamb; Joe F. Hair; Carl McDaniel |
| Publisher: | Cengage Learning US |
| Print ISBN: | 9781285382654 |
| eText ISBN: | 9781285381954 |
| Edition: | 12 |
| Format: | Online Resource |
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