Sports Marketing
The View of Industry Experts| By: | Daniel J. Bruton |
| Publisher: | Jones & Bartlett Learning |
| Print ISBN: | 9781284034097 |
| eText ISBN: | 9781284092646 |
| Edition: | 1 |
| Copyright: | 2016 |
| Format: | Reflowable |
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Table of Contents
In Sports Marketing: The View of Industry Experts, industry leaders discuss how they achieved their position, what their daily schedules look like, and what interesting projects and challenges are currently upon them. Through these bios, readers will get a behind the scenes look at the many different opportunities available in the wide field of sports marketing, as well as a look at the fundamentals of the positions described.