Sport, Media, Culture
Global and Local Dimensions| By: | BERNSTEIN, ALINA; Blain, Neil |
| Publisher: | Taylor & Francis |
| Print ISBN: | 9780714652993 |
| eText ISBN: | 9781136344916 |
| Edition: | 1 |
| Copyright: | 2003 |
| Format: | Reflowable |
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An examination of the central features of the sport-media phenomenon, focusing on Europe and the USA. The book analyses such issues as new media technology; gender, ethnicity and local dimensions of collective identity; women in American basketball advertising; and cult football radio in Scotland.