Management Gurus and Management Fashions
| By: | Brad Jackson |
| Publisher: | Taylor & Francis |
| Print ISBN: | 9780415249461 |
| eText ISBN: | 9781134534838 |
| Edition: | 1 |
| Copyright: | 2001 |
| Format: | Reflowable |
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Table of Contents
Since the 1980s, popular management thinkers,gurus have promoted a number of performance improvement programs and management fashions which have greatly influenced both the everyday conduct of organizational life and the preoccupations of academic researchers. This book provides a rhetorical critique of the management guru and management fashio