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Cover image for book Franchise Management For Dummies

Franchise Management For Dummies

By:Michael H. Seid; Joyce Mazero
Publisher:Wiley Professional Development (P&T)
Print ISBN:9781119337287
eText ISBN:9781119337232
Edition:1
Copyright:2017
Format:Reflowable

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  • Pick the perfect franchise opportunity for you
  • Become a commercial or social franchisor
  • Must-have training and legal information online

Buy, own, and operate a franchise

If you want to be your own boss and stand on the shoulders of franchise giants, this accessible guide makes it easier than ever before. For franchisees, it takes you from the first steps of prospecting for a franchise to getting it up and running successfully. For prospective commercial and social franchisors, it explains how to determine if a business is franchisable and discusses how to properly design and develop a franchise system that you can grow and support.

inside…

  • Evaluate franchise opportunities
  • Become a successful franchisor
  • Join the growing social franchise sector
  • Build your brand
  • Grasp important legal issues
  • Plan for future expansion
  • Keep the cash flowing

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