UX For Dummies
| By: | Kevin Nichols, Donald Chesnut |
| Publisher: | Wiley Professional Development (P&T) |
| Print ISBN: | 9781118852781 |
| eText ISBN: | 9781118852712 |
| Edition: | 1 |
| Copyright: | 2014 |
| Format: | Page Fidelity |
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UX (User Experience) is a rapidly growing field that marries web design, user research, business planning and data analysis to focus an organisations web presence on the needs of their clients and customers. UX For Dummies is a hands-on guide that shows you how to use the tools and techniques of User Experience in order to put into practice an effective UX strategy that aligns with the organisations business goals. Written by SapientNitro UX experts, Kevin Nichols and Donald Chesnut, the book will show you: The building blocks of UX Defining UX and understanding why you should use it Determining your users Modeling the experience The Components of Design Developing and implementing the content strategy Understanding and building information architecture Designing for specific channels Diving into visual design UX in Action Embracing testing Keeping your site relevant Overall, UX For Dummies is the ideal book to teach the UX newcomer all they need to know to become effective in the field of User Experience design.