Gear Up: Test Your Business Model Potential and Plan Your Path to Success
| By: | Lena Ramfelt, Jonas Kjellberg, Tom Kosnik |
| Publisher: | Wiley Professional Development (P&T) |
| Print ISBN: | 9780857085627 |
| eText ISBN: | 9780857085641 |
| Edition: | 1 |
| Format: | Page Fidelity |
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Transform your business idea into high potential venturesBig, bright and brilliant, Gear Up is an engaging and practical workbook for anyone looking to pursue a fresh business opportunity or grow an existing one. Its a bootcamp, with clear, easy-to-follow steps to test your business idea, assess its potential and make it work! Based on a revolutionary 9-component framework, Gear Up offers entrepreneurs, intrapreneurs and innovative executives a toolkit to bring their ideas to life and transform them into high potential ventures.Gear Up offers a useable business tool for assessing the needs of a business idea and helps you create a plan of action to promote business success. By working through the chapters of the book, you get to create a winning strategy based on recommendations tried and tested by executives around the world.Gear Up offers: - A step by step guide to help you build a foundation for your business opportunity - Solid business framework formulated from entrepreneurs, academics and real life experience - A highly practical workbook with visual, full-colour design and compelling layout