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Cover image for book Breakthrough Business Negotiation

Breakthrough Business Negotiation

A Toolbox for Managers
By:Michael Watkins
Publisher:Wiley Professional Development (P&T)
Print ISBN:9780470631409
eText ISBN:9780787965235
Edition:1
Copyright:2002
Format:Page Fidelity

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Breakthrough Business Negotiation is a definitive guide to negotiating in any business situation. This smart and practical book by Michael Watkins, a leading expert in negotiation at Harvard Business School, presents principles that apply to any negotiation situation and tools to achieve breakthrough results. Step by step, Breakthrough Business Negotiation demonstrates how to diagnose a situation, build coalitions, manage internal decision making, persuade others, organize a deal cycle, and create strategic alliances. Watkins also explains how to prevent disputes from poisoning deals.

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