Understanding and Analyzing Competitive Dynamics
Methods, Processes, and Applications to a Regional Setting| By: | Murat Arik |
| Publisher: | Bloomsbury USA |
| Print ISBN: | 9780739190395 |
| eText ISBN: | 9780739190401 |
| Edition: | 1 |
| Copyright: | 2014 |
| Format: | Reflowable |
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Understanding and Analyzing Competitive Dynamics will serve as the first book for economic development professionals, undergraduate and graduate students, and businesses because it answers the following three questions: What are the tools and techniques to analyze regional dynamics, how can these tools be used in a regional setting, and how can these tools help us formulate new directions?
The book also highlights the necessity of regional level leadership in leveraging existing regional assets to create a cluster-based competitive regional economy through regional-level marketing, increasing synergy between industries in target clusters and their suppliers and customers, strengthening the cluster supply-chain by diversifying target clusters, and investing in human resources.