From Corner Café to JSE Giant
The Famous Brands Story| By: | Carié Maas |
| Publisher: | NB Publishers |
| Print ISBN: | 9780624056782 |
| eText ISBN: | 9780624056799 |
| Edition: | 1 |
| Copyright: | 2013 |
| Format: | Reflowable |
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Famous Brands Ltd, as it is known today, started as a single Steers restaurant in the early 1960s, and now comprises more than 2100 restaurants across a portfolio of 20 brands, as well as extremely lucrative logistics, manufacturing and retail components. George Halamandres's family came to South Africa from Greece with practically nothing but big ideas. The company they founded grew, restaurant by restaurant, eventually achieving unimagined success on a national and international scale. From Corner Café to JSE Giant chronicles the birth and rebirth of some of South Africa's best known brands, and tells the story of the people who inspired and managed them. These brands include: Steers · Wimpy · Debonairs Pizza · FishAways · tashas · Europa · Giramundo · KEG · McGinty's · Milky Lane · House of Coffees · Mugg & Bean · Turn 'n Tender · Vovo Telo · Fego Caffé · Trufruit · The Brewers Guild · Brazilian Café · Juicy Lucy · The Bread Basket · Aqua Monte · Baltimore