Lead Generation on the Web
| By: | Thomas Myer |
| Publisher: | O'Reilly Media, Inc. |
| Print ISBN: | 9780596557461 |
| eText ISBN: | 9780596510213 |
| Edition: | 1 |
| Format: | Page Fidelity |
Lifetime - $33.59
eBook Features
Instant Access
Purchase and read your book immediately
Read Offline
Access your eTextbook anytime and anywhere
Study Tools
Built-in study tools like highlights and more
Read Aloud
Listen and follow along as Bookshelf reads to you
Details
Table of Contents
Are you a small-business owner, consultant, or marketing manager for a big company selling an intangible service or hard-to-understand product? Does it take a while to gain your customer's trust and make the sale?If you answered "yes" to any of these questions, this Short Cut will walk you through a step-by-step process for generating leads and sales.This Short Cut helps you identify metrics for success, create a plan to hit those metrics, and put in place a system for nurturing leads into successful sales.