Licensing Best Practices
The LESI Guide to Strategic Issues and Contemporary Realities| By: | Robert Goldscheider |
| Publisher: | Wiley Professional Development (P&T) |
| Print ISBN: | 9780471219521 |
| eText ISBN: | 9780471423188 |
| Edition: | 1 |
| Copyright: | 2002 |
| Format: | Page Fidelity |
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A definitive resource for professionals in licensing and technology management In this comprehensive guide to licensing best practices, esteemed members of the Licensing Executives Society International offer in-depth discussion of a broad range of important topics in the field of licensing, including: * Licensing issues in Europe, Asia, Australia, the Middle East, South Africa, and Latin America * Technology valuation * Technology management consulting * Licensing agreements and strategic partnerships * The expansion of the licensing profession * Patent procedures and protection in Europe * Trade secrets law and intellectual property assets * Issues in copyright, software, and Web sites * Trademarks, trade names, and trade dress * Licensing in the biotechnology industry * Pharmaceutical licensing * University licensing trends * Technology rights that are financial assets and instruments * IC-based corporate carve-outs * Licensing and litigation * ADR