The Business-Oriented CIO
A Guide to Market-Driven Management| By: | George Tillmann |
| Publisher: | Wiley Professional Development (P&T) |
| Print ISBN: | 9780470278123 |
| eText ISBN: | 9780470377734 |
| Edition: | 1 |
| Copyright: | 2008 |
| Format: | Page Fidelity |
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The Business-Oriented CIO: A Guide to Market-Driven Management introduces the Market Driven Management approach, which applies and adapts some of the best for-profit business thinking for use by CIOs and IT managers. IT departments are integral parts of businesses; if the electronic components like e-commerce sites fail, the business will come to a screeching halt. Run your IT department like a business rather than a reactive entity that only functions to fix problems, and transform your image from that of service center to a true business partner.