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Cover image for book Slam Dunks and No-Brainers

Slam Dunks and No-Brainers

Language in Your Life, the Media, Business, Politics, and, Like, Whatever
By:Leslie Savan
Publisher:Random House Digital Inc.
Print ISBN:9780375402470
eText ISBN:9780307264329
Edition:0
Format:Reflowable

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In this marvelously original book, three-time Pulitzer Prize finalist Leslie Savan offers fascinating insights into why we’re all talking the talk—Duh; Bring it on!; Bling; Whatever!—and what this reveals about America today. Savan traces the paths that phrases like these travel from obscure slang to pop stardom, selling everything from cars (ads for VWs, Mitsubishis, and Mercurys all pitch them as “no-brainer”s) to wars (finding WMD in Iraq was to be a “slam dunk”). Real people create these catchy phrases, but once media, politics, and businesses broadcast them, they burst out of our mouths as celebrity words, newly glamorous and powerful. Witty, fun, and full of thought-provoking stories about the origins of popular expressions, Slam Dunks and No-Brainers is for everyone who loves the mysteries of language.

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