FT Guide to Business Development
How to Win Profitable Customers and Clients| By: | Ian Cooper |
| Publisher: | Pearson International Content |
| Print ISBN: | 9780273759539 |
| eText ISBN: | 9780273759546 |
| Edition: | 1 |
| Copyright: | 2013 |
| Format: | Page Fidelity |
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Table of Contents
With over 500 tips, tactics, techniques and thought provoking business questions, this is the authoritative guide to attracting more customers, profit, revenue and business success. Whether you are a budding entrepreneur, existing business owner, manager or director, this is the most comprehensive, pragmatic, common sense collection of business development techniques ever brought together into one book. It is structured so that you can easily find and dip into specific topics or view the whole book from a more overall strategic standpoint.