The Truth About Creativity
Rules are there to be challenged| By: | Patrick Harris |
| Publisher: | Pearson International Content |
| Print ISBN: | 9780273723561 |
| eText ISBN: | 9780273742180 |
| Edition: | 1 |
| Copyright: | 2011 |
| Format: | Reflowable |
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The Truth About Creativity provides a practical and example-laden journey through creativity and its talent-releasing benefits for organisations, teams and individuals. Many of the truths are new perspectives on well-known creativity topics and will teach you how to: capture and use half-thoughts in the workplace; use alternative techniques to brainstorming; realise ideas must get complex before they get profound; succeed with a £10 budget; build momentum to take people with you; test the validity of ideas with a 5 minute business plan; recognize the customer isn’t always right – but listen to them anyway…and more.