An Introduction to Public Relations and Communication Management
| By: | Joy Chia; Gae Synnott |
| Publisher: | Oxford University Press Australia & New Zealand |
| Print ISBN: | 9780195578607 |
| eText ISBN: | 9780195518542 |
| Edition: | 2 |
| Format: | Page Fidelity |
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An Introduction to Public Relations and Communication Management addresses the theoretical and practical needs of students. With an Australian focus and reallife examples this approach engages students, pointing out ways to extend their knowledge, to gain local and international perspectives, to understand the wider perspectives of the profession and its possibilities.