Business Statistics

Learning business statistics will give you invaluable tools to make data-driven business decisions and enhance your value proposition in the job market. Business Statistics is written in a friendly tone that will draw you into the subject, and the authors’ straightforward approach clearly explains each concept and its importance directly. Abundant margin notes clarify topics; a variety of applications and Your Turn practice opportunities in each chapter help you see business statistics in action, both in the classroom and the world around us. The 4th Edition enhances its focus on technology for learning statistics, covering Excel native functions and the Data Analysis Add-in along with guidance on how to use PHStat. Business examples are updated throughout, including AI usage in American businesses; the probability of a future BP-like oil spill; comparing satisfaction scores for smartphone brands to help businesses better understand consumer preferences; the impacts of the COVID-19 pandemic on business operations, employment and the supply chain, and many more.