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Cover image for book The Hero and the Outlaw: Building Extraordinary Brands Through the Power of Archetypes

The Hero and the Outlaw: Building Extraordinary Brands Through the Power of Archetypes

By:Margaret Mark; Carol S. Pearson
Publisher:McGraw-Hill Professional
Print ISBN:9780071364157
eText ISBN:9780071381185
Edition:1
Format:Page Fidelity

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