Guerrilla P.R.
How You Can Wage an Effective Publicity Campaign...Without Going Broke| By: | Michael Levine |
| Publisher: | HarperCollins |
| Print ISBN: | 9780887306648 |
| eText ISBN: | 9780061983566 |
| Edition: | 0 |
| Format: | Reflowable |
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The manifesto for waging a street-smart publicity campaign with no- or low-cost strategies from one of Hollywood's most successful publicists.