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Cover image for book Entrepreneurship: A Real-World Approach

Entrepreneurship: A Real-World Approach

By:Rhonda Abrams
Publisher:The Planning Shop
Print ISBN:9781933895260
eText ISBN:978-1-933895-39-0
Edition:1
Format:Page Fidelity

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Entrepreneurship: A Real-World Approach is a practical approach to starting and running a new venture that features a thorough coverage of entrepreneurship fundamentals. This book includes comprehensive analysis of what students need to know to start and run a successful business now with up-to-date trends in entrepreneurship, feasibility analysis and opportunity identification, strategic positioning, financing and money management, social responsibility, and business planning content.

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