Innovation in Real Life: a hands-on guide to genuine innovation

Innovation in real life!: a hands-on guide to genuine innovation This hands-on guide is crafted for those who want to make innovation work. It provides a handle on innovation and the means to affect genuine impact. It is tailored for the time constrained manager, whose day job is fire-fighting and keeping things afloat. There are no spiels – just ‘how-to’ guidance that works. Every concept is synthesised, and specifically customised for innovation, so that you are left with the nuggets. There are many streetwise hints & tips and robust processes, techniques, tools, and checklists. In here, innovation is addressed as a real-life challenge, not a management fad or theory. It deals with the tactical innovation issues as well as the big strategic questions, and covers both product / technology and service innovation. Every approach is designed to help you roll-up your sleeves and get stuck in. Each step is guided through and problems are dealt from your perspective. Innovation is not a function but a routine. No one is responsible but everyone is. It is not just about having the right culture but also about having the right conditions. It is not just about having the right processes but also about having the right practices. In short it is about doing things right, not just doing the right things. Innovation does not always have to involve breakthrough transformation. Instead, it involves breaking away from the past and making small changes that have big impacts. It is about being smarter at what you do and how you do them. It is about dealing with conventional problems in unconventional ways. So, where do you want to start?