Back to results
Cover image for book Concepts in Applied Communication

Concepts in Applied Communication

By:Edited by Bruce C. McKinney
Publisher:Cognella, Inc. - Books
Print ISBN:9781621312987
eText ISBN:9781516563166
Edition:1
Copyright:2012
Format:Page Fidelity

eBook Features

Instant Access

Purchase and read your book immediately

Read Offline

Access your eTextbook anytime and anywhere

Study Tools

Built-in study tools like highlights and more

Read Aloud

Listen and follow along as Bookshelf reads to you

This is an introductory level textbook designed for instructors teaching large, lecture-style courses. While covering all the basic concepts in communication, performance related elements, such as student speeches, are limited. Instead, this text incorporates content not found in traditional introductory communication textbooks, including the Internet, social media, and culture.

• 2026 © SAU Tech Bookstore. All Rights Reserved.